Effective June 30th, 2018 we have postponed our promotional efforts for the current 12 Who Care program until 2019.
We certainly are not cancelling the program, but we are going to re-evaluate to ensure it strategically fits within our brand.
The program drove incremental volunteers and donations to smaller organizations. We want to ensure that we are going to create a program to support the community. Once we’ve created the details of the new program we will send out information here, on
air and on our social media platforms.
We can’t wait to see what 2019 brings to our community efforts. If you have any questions or concerns you can contact Michelle Fierros 602-444-1285 mfierros@12news.com.
