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Super Bowl Experience now open at Phoenix Convention Center: Everything you need to know

The Super Bowl Experience in downtown Phoenix is a fun event for the whole family. Here's what you need to know before you go.

PHOENIX — Super Bowl LVII is being played in Glendale this year and, along with the game, several events and festivities are happening around the Valley.

From parties to concerts, there will be plenty of events to attend to make sure you get the full football experience. One of those events is the Super Bowl Experience at the Phoenix Convention Center.

>> SBHQ: Check out the 12News Super Bowl guide

Considered an NFL "theme park," the experience has several interactive games including the 40-yard dash. Fans will also be able to get autographs from NFL star players and take photos with the Super Bowl Rings and Vince Lombardi trophy. See the full schedule of events below. 

RELATED: Dozens of Super Bowl events planned in the Valley 

If you want to attend the event, here's everything you need to know before you go.

Credit: 12News

When and where

The Super Bowl Experience presented by Lowe's will be held at the Phoenix Convention Center. It will open on Saturday, Feb. 4 & Sunday, Feb. 5. It will then reopen again from Thursday, Feb. 9 – Saturday, Feb. 11. Note: The NFL OnePass app is required to get in.


Tickets start at just $20 and admission for kids under 12 is free. You can purchase tickets online.

All military members and their families, including veterans, will receive 50% off their General Admission tickets (not applicable to SBXtra fast pass tickets) through the GovX website.


The downtown Phoenix area has several parking garages and public parking spaces available. To find the closest spots near the convention center, search from Washington to Van Buren streets between 7th and 1st streets. 

If you want to avoid parking altogether, fans can take the Valley Metro light rail to downtown Phoenix from the East or West Valley. There's a stop right next to the convention center.

Download the app

If you are going to the experience, the NFL OnePass app is required to get into the Super Bowl Experience presented by Lowe's.

For more information on the rest of the events and festivities, be sure to head over to 12news.com/superbowl.


Saturday, Feb. 4

Panini Autograph Stage – North Building Lower Level 

  • Corey Clement Arizona Cardinals Running Back: 11:30 a.m.-1 p.m.
  • Eno Benjamin New Orleans Saints Running Back: 11:30 a.m.-1 p.m.
  • Markus Wheaton Pittsburgh Steelers Wide Receiver: 1- 3 p.m.
  • Rondale Moore Arizona Cardinals Wide Receiver: 1-3 p.m.
  • Antoine Wesley  Arizona Cardinals Wide Receiver: 3-5 p.m.
  • LeGarrette Blount  Three-Time Super Bowl Champion: 5-7 p.m.
  • David Long Jr. Tennessee Titans Wide Receiver: 7-9 p.m.

Invisalign Activation Stage – North Building Lower Level 

Drew Stanton Former Arizona Cardinals Quarterback: 2-3 p.m.

Sunday, Feb 5

Panini Autograph Stage – North Building Lower Level 

  • Isaiah Hodgins New York Giants Wide Receiver: 11:00 a.m.-1 p.m.
  • Zaven Collins Arizona Cardinals Linebacker: 11:00 a.m-1 p.m.
  • Drew Stanton Former Arizona Cardinals Quarterback: 1-3 p.m. 
  • Devon Kennard Free Agent Linebacker: 5-7 p.m.
  • James Connor Arizona Cardinals Running Back: 5-7 p.m.

Invisalign Activation Stage – North Building Lower Level

  • Lance Briggs Former Chicago Bears Linebacker: 2-3 p.m.

Salute to Service Military Appreciation Day 

The NFL will host Salute to Service Military Appreciation Day for service members and veterans at Super Bowl Experience. All active-duty service members, veterans and their families that accompany them will be admitted free. Tickets are available at all regular ticketing windows. 

12News SBHQ 

12News is your home for all things Super Bowl LVII!

The Valley is expected to draw thousands of people to the Big Game – along with the many events and local attractions State 48 has to offer. 

In Phoenix, several events are planned including the Super Bowl Experience where families can enjoy free entertainment and the Super Bowl Music Fest

Scottsdale will be home to the Historic Old Town ESPN Main Street Tailgate and the Tailgate Time Machine block party. 

>> SBHQ: Check out the full 12News Super Bowl guide

In Tempe, the FanDuel Party at Tempe Beach Park on Feb. 10 Fans will feature a carnival atmosphere with games, music and more.  

Meanwhile, Glendale will host the Super Bowl itself, and city officials told 12News Glendale has had the explosive growth it needs to match it

Visitors can expect roadway and parking improvements, top-of-the-line security, and a newly expanded entertainment district ahead – a project that's been years in the making.

No ticket for game day? No problem. Here’s where you can watch the Super Bowl. 

The Grand Canyon State is home to some beautiful scenery and spectacular weather, both of which make for great golfing and hiking. The 12News digital team has guides to help make your Valley experience GREAT.

Looking for a more low-key Super Bowl weekend? Here’s an introvert’s guide to avoiding crowds on Super Bowl weekend

And here are five interesting places in the metro Phoenix area that every out-of-towner should try to visit before departing after the Super Bowl.

Super Bowl LVII

Get all the latest news and updates about what is going on around the Valley for Super Bowl LVII.

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