I’m calling “B.S” on Nike.
In case you missed it, earlier this week the company announced that it was cancelling the release of it’s “Betsy Ross” flag design shoes.
PREVIOUSLY: What is the controversy over the Betsy Ross flag between Doug Ducey, Nike and Colin Kaepernick?
Why? Design flaw? Manufacturing problem?
Nope.
It’s because, quarterback and Nike athlete Colin Kaepernick thought the flag on the back of the shoe didn’t warrant celebration because it represented a time when America had slaves.
True.
But after spending a ton of money on shoe design, manufacturing.. and distribution did it just take one call from Kaepernick to kill the shoe?
B.S.
Killing the shoe generated a ton of buzz and that is exactly what the suits at the swoosh wanted.
And, even if that wasn’t the reason, we can’t erase our history, nor should we try.
Here is this weeks "On the Mark."