PHOENIX - Giving Tuesday is a day set aside each year to help charitable organizations before the end of the year. This year, Arizona Cardinals football players and their wives teamed up with Phoenix Children's Hospital (PCH) to raise money and awareness.

"It gives us a chance to take off our helmet and come in and interact with the people who support us," Cardinals quarterback Drew Stanton said.

The Cardinals organization was using the day to help raise a significant amount of money for the nonprofit hospital by matching any, and all donations by a factor of three. It's money that PCH President and CEO Bob Meyer says will go towards those things that make the hospital special.

"It allows us to put in all those extras that don't come out of payments for Medicaid or insurance companies," Meyer explained. "These are all the things that make a difference. It's funded by philanthropy."

Players and their wives helped PCH staff throw a luau-themed birthday celebration to commemorate December birthdays among the patients and boost the holiday fundraising effort.